Gay Marriage Opponents Act Like an Oppressed Minority in Catholic Group's Ad
About halfway through this two-and-a-half-minute film from conservative nonprofit the Catholic Vote, its treacly, overly stylized message becomes clear. These Catholics are nervous about revealing...
View ArticleHow the Producers Behind RuPaul's Drag Race Went From Extreme to Mainstream
Prolific television producers Randy Barbato and Fenton Bailey never considered their programming to be underground—so fringe that only the cool kids would like it—when they launched a talk show...
View ArticleLGBTQ Posters in Toronto Schools Send Messages of Love in the Flash of a...
The climate in which kids are growing up is changing dramatically, but schools remain some of the toughest environments to endure when you're marked as different. Thankfully, there's more support now...
View ArticleStar-Studded Ads Distill Workplace Sexual Harassment Into 30 Seconds
A series of anti-sexual harassment films made last year by Sigal Avin and David Schwimmer are finding new life as a set of powerful 30-second TV ads. Three spots, ominously titled "The Boss," "The...
View ArticleDiesel’s New Ad Celebrating Flaws Has Great Storytelling That Flies Off in...
Last fall, Diesel gave us "Go With the Flaw," a gritty, glamorous celebration of ugliness, created by Publicis Italy and directed by Fran?ois Rousselet. Now, the second installation of the campaign,...
View ArticleHow Brands From Subway to Maserati Are Using Instagram Effectively
The fact that the word "porn" is associated with so many innocent photo categories on Instagram (#shoeporn, #foodporn, #travelporn) speaks to the power of pictures and their ability to allow our minds...
View ArticleTwitter COO Anthony Noto Is Leaving to Become Chief Executive at SoFi
Twitter chief operating officer Anthony Noto is leaving the company to become CEO of SoFi. Today, SoFi, a financial services company, announced the news in a statement, citing Noto's "deep...
View ArticleSamsung Flips the Script on ‘Can Do’ Advertising for an App That Keeps You...
"Can do" spirit can only take you so far. Especially if you're falling asleep behind the wheel--which can, of course, cost you your life and endanger others. No matter how strong, bright or wakeful you...
View ArticleTumblr: Here’s How to Change Your Username in the Mobile App
Tumblr recently introduced the ability for users to change their username within the Tumblr mobile application. Formerly, this could only be done on Tumblr's website. Our guide will show you how this...
View ArticleTranslation Names New Chief Strategy Officer as Well as New Head of Talent
Translation, which describes itself as a full-service communications agency, today announced it hired Daniel Cherry III to be its new chief strategy officer. He formerly served as the chief marketing...
View ArticleHulu Will Return to the Super Bowl for the Second Straight Year
A year after running its first Super Bowl ad for an original series--which then became the first overtime spot in Super Bowl history--Hulu will be returning to the Big Game on Feb. 4, airing a Super...
View ArticleAshley Madison Gives You One More Reason to Go Running in the Morning
Why do runners run? Ashley Madison provides at least one answer in "Morning Run," which turns out to be a humorous spoof on the tropes of sports advertising geared to women. Keep running, lady! Ashley...
View ArticleFlicks: Facebook’s New Way of Measuring Time
Facebook just created a new way to measure time, but you won't be seeing it on your Apple Watch. The social network introduced Flicks, which are aimed at simplifying the process for programmers and...
View ArticleBurger King Deviously Explains Net Neutrality by Making People Wait Longer...
On the heels of its brilliant anti-bullying spot last year, Burger King has found another cause it can get behind, and promote with a clever in-store stunt--net neutrality. In December, you'll recall,...
View ArticleKeanu Reeves Puts His Dreams on the Internet in This 15-Second Squarespace...
Last week, Squarespace announced that Keanu Reeves would star in the company's 30-second Super Bowl spot. In a new 15-second teaser for the ad, Reeves has gone out to the desert to reflect and build...
View ArticleAd-Tech Exec Joins Percolate as CEO to Ramp Up Company’s Enterprise Work
Seven-year-old content marketing firm Percolate is growing up. The company is bringing on digital marketing vet Randy Wootton as CEO to help ramp up the business to attract a different clientele,...
View Article5 Trends That Will Shape Social Media in 2018
There's no shortage of predictions at the start of a new year, especially for marketers. Deciding where to invest your time and money is hard enough without long lists of flash-in-the-pan fads and...
View ArticleUber Shines a Light on Its Most-Complimented Drivers in Series of Long-Form Ads
Uber is beginning 2018 by focusing more on celebrating its drivers, beginning with a pair of documentary-style spots--timed to National Compliment Day today--profiling two drivers who've gotten some of...
View ArticleMissy Elliot and Morgan Freeman Will Battle a Busta Rhymes-Peter Dinklage Duo...
PepsiCo's Super Bowl LII ad for Mountain Dew and Doritos just got a lot more epic. The snacks and beverage company announced today that hip-hop legends Missy Elliot and Busta Rhymes will appear in the...
View ArticleAvocados From Mexico Releases a Wonderfully Wacky, Guacamole-Filled Super...
Get ready for your mind to be blown by all the wonderful things you can put guacamole on (we're talking toast, sandwiches, tacos and more) thanks to Avocados From Mexico. The trade group released a...
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